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Is Business Analytics Just Charts? My MBA Experience at Siddhant Institute (SIBM) Sudumbare

Posted by Rakesh Men
Beyond the Bar Chart: Why My MBA at Siddhant Institute Redefined My View of Business Analytics When I first enrolled in the MBA program at Siddhant Institute of Business Management (SIBM), Sudumbare , I had a very narrow view of my major. I thought Business Analytics was essentially a more complex version of creating Excel "pictures"—turning rows of data into colorful pie charts and bar graphs, and using basic formulas to find a mean or median. I quickly realized I was mistaken. In today’s data-driven economy, simply showing a stakeholder that "the mean is X" is useless unless you can explain why it is X and what the business should do about it. My journey at Siddhant, specializing in Business Analytics with a Marketing minor, has taught me that true analytics is a four-tiered architecture of intelligence. The Misconception of the "Mean" In basic statistics, the mean (average) is a starting point. But as I learned in my lectures at SIBM, the mean can be...
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Posted by Rakesh Men

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